LEader Stuti of DIET College, Lucknow, helps artisans to solve their problems.
Posted on Saturday, January 17, 2015 by LEAD
Elder
people are respected in every society and in every community. Communication
with elder generation can help young people to realize many problems and to
learn about first hand experience.
Having
this in mind, LEader Stuti Mishra organized an event on 12 December, 2014 where 15
girls and artisan woman shared their problems regarding work. Before the
event organized by Stuti Mishra, artisan women had never realized their problems.
However, this event shed the light on many difficulties that artisan people have in
bringing their art to the market. Because of this, craft production by artisan
people is limited to only those who already know about them. The event
organized by Stuti was intended to help artisan people realize their problems
in craft production and get rid of them in the future.
1.
Artisans’ work does not reach those who wish to buy it. Crafts are limited to
artisan community only.
2.
Artisan women are exploited by agents when they produce their work on a contract
basis
3.
Raw materials are very expensive
4.
Creative work by artisans is not known by their names. Real names of producers
are hidden under the brand name.
5.
Artisans’ religion, which is Muslim, does not allow exposing their work, so they
need to keep themselves behind parda system.
6.
There is a lack of recognition and promotion of artists
7.
Lack of resources
8.
Direct communication with the market is not maintained
9.
Marketing bottleneck
10.
Health issues such as early eyesight problems, etc.
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